Only a few years ago, veganism was seen as a niche and unconventional lifestyle. Today, more and more people are choosing a meatless diet, as well as consciously choosing natural cosmetics free from ingredients of animal origin. As a result, the vegan cosmetics market is dynamically developing.
Health risks, increased poverty, endangered species and sites... There are many examples of the effects of global warming. Modern consumers are increasingly aware of the environmental impact of their consumption, and are looking for ways to reduce their waste and consumption in all areas of their daily lives. Consumers are also becoming increasingly expectant of brands to show the same level of commitment towards eco-responsibility, and the demands are rising all the time.
Face masks of all kinds have grown into a new trend in the cosmetics industry and are enjoying ever-increasing popularity, especially thanks to ad featuring famous stars and countless social media campaigns. In this fast-paced world of today, face masks have become more and more appealing to modern consumers for their easy and pleasurable application.
Treating specific hair and scalp problems with precisely defined symptoms requires special hair care applications. Through careful selection of ingredients and actives, solutions can be found for all hair problems. Whether your application is for alleviating an irritated or itchy scalp, for preventing hair-loss, for anti-aging or anti-dandruff care, or for protecting coloured hair – our extensive product range offers the right ingredients for you.
Healthy, gleaming hair is regarded as graceful and seductive and is a beauty dream of many women. It is therefore little wonder that women, and increasingly also men, are constantly on the lookout for the perfect care that makes their hair even glossier, shinier and more beautiful than ever.